| Advertising
Architects
Retail
Outlets
Travel
Terminals
Exhibitions
& Events
Other
applications
ITrans® Solutions
- Retail Outlets
The Retail environment has evolved during
the past 10 years through greater focus on communicating with the
customer. One of the key factors of this approach is the delivery
of a unified marketing message. Up until recently customer
facing information has been limited to either simple text displays
or to printed posters.
Display screens are being used in key
locations in key stores, but their impact is limited by the size
of available flat panel displays. ITrans technology represents a
large screen display solution that delivers both the required resolution
and luminance for use in a wide range of ambient light conditions.
This delivers remotely updatable and interactive customer information
in positions ranging from in store to shop fronts and highly lit
shopping malls.
ITrans provides
the cutting edge in technology to provide customer centred
retailing:
- Large department stores and superstores can now utilise
full screen displays for shop front promotions. New approaches
can be used for window dressing and out of hours interactive
window shopping becomes a real possibility.
- The most successful displays used in shopping malls to
promote the latest products are still paper based advertising
posters or illuminated rolling poster displays. A number
of organisations have endeavoured to use rear projection
cubes and LED video but they were found not to be well suited
to these environments and the promotional materials required.
ITrans provides the screen solution for retail outlets to
engage and attract new customers via this new communication
vehicle.
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| HIGH BRIGHTNESS
// HIGH RESOLUTION // SCALEABILITY |
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