Screen Technology is pleased to announce the completion of an ITrans Modular sale to Malaysian digital media network operator, FlashTV. The high brightness, high resolution video cubes are destined for use in digital advertising applications in Kuala Lumpur and will boost the already impressive FlashTV network, offering the ability for eye-catching large format screens in high amibient light locations. Typically the screens will be located in sites where long customer dwell time suits the video and text advertising content that FlashTV also produce and deliver.

FlashTV have several plans for the equipment and have already signed a rental deal for a particular application and plan to promote the product heavily in the South East Asia region in partnership with Screen Technology.

Paul Bayley, Screen Technology CTO commented “We are very happy with this successful delivery of our ITrans Modular product and the plans FlashTV have for its application. We are also encouraged by the strength of interest they have already received in the product from others in the region. We are confident that this is the beginning of a fruitful relationship for both parties and look forward to working with our innovative new partners in Malaysia to create traction for the product in the South East Asia region”

Lim Hoong Teng, CEO, FlashTV said “ We are very excited about working together with Screen Technology UK in elevating the level of effective advertising around the region. We will be doing this through the use of indoor out-of-home large screen formats. Malaysia's market is a stepping stone for what will be a most interesting era in digital signage. Within a week of its arrival, we've had 2 large organisations literally walking to our door to know more.“